Barbara is writing a memoir. Hear when it’s out

Dr. Barbara Farhar

Sustainable energy sociologist

Dr. Barbara C. Farhar

For five decades she studied how people choose, adopt and live with new energy technologies, from hail suppression in the 1970s to solar power, zero-energy homes and electric cars. Now she is writing a memoir.

About Barbara Explore her publications The book

  • 5decades of research, 1972 to 2016
  • 240+publications and papers
  • 1,600+citations by other researchers
  • 3flagship journals: Science, Public Opinion Quarterly, Annual Review of Energy

Citations as counted by Google Scholar, October 2026.

The book

Barbara is writing a memoir

Stories from a long life and a career spent asking how people really feel about energy. Pieces of it have already appeared in print, and in Creative Crones, the 2019 anthology she proposed and compiled with fellow writers at Frasier.

More about the book

Most-cited work

Google Scholar citations

  1. Willingness to Pay for Electricity from Renewable Resources: A Review of Utility Market ResearchNational Renewable Energy Laboratory, 1999174citations
  2. An Analysis of the Relationship Between Rainfall and the Occurrence of Traffic AccidentsWith L.A. Sherretz. Journal of Applied Meteorology, 1978126citations
  3. Trends in Public Perceptions and Preferences on Energy and Environmental PolicyNational Renewable Energy Laboratory, 1993116citations
  4. Willingness to Pay for Electricity from Renewable EnergyWith A. Houston. National Renewable Energy Laboratory, 199699citations
  5. Energy and the Environment: The Public ViewRenewable Energy Policy Project, 199690citations
  6. Fostering Public Preparations for Natural Hazards: Lessons from the Parkfield Earthquake PredictionWith D.S. Mileti and C. Fitzpatrick. Environment, 199289citations
  7. Public Opinion About Energy: A Literature ReviewSolar Energy Research Institute, 197981citations
  8. Public Opinion About EnergyAnnual Review of Energy, 198073citations

Watch: Barbara on energy, gender and poverty

Colorado State of Mind Interview – RMPBS, Cynthia Hessin, Spring of 2012 on Energy, Gender and Poverty. Aired on Rocky Mountain PBS, April 20, 2012.

News

Her research elsewhere

Many of Barbara's government reports are free to read in full at the U.S. Department of Energy's OSTI library. Citation counts and links to her papers are on Google Scholar and OpenAlex. Her personal archive, 1960 to 2015, is held by Colorado State University Libraries.

Send Barbara a message